Aakash 2: already 3.5 million ordered

Adkins, S. S. (2012) The Asia Market for Self-paced eLearning Products and Services: 2011-2016 Forecast and Analysis Ambient Insight, October

In all the hoopla about MOOCs, it is worth noting that in Asia, credit-based online learning is already reaching many millions of learners. This report from Ambient Insight, targeted mainly at the corporate e-learning market, provides a host of fascinating statistics about the Asian market for online learning.

Several countries for instance are putting their entire k-12 curriculum online. China’s goal is to have their entire K-12 population of over 200 million students online by 2020. In South Korea all primary and secondary schools must be entirely digital by 2015, and every child with have a personal learning device. In India, the Aakash 2 tablet, which launched this month, already has 3.5 million orders.

The report also highlights ‘explosive growth of online higher education enrollments‘ in Asia. One institution alone in China, ChinaEdu, has nearly 200,000 students taking degree programs wholly online, and over 100,000 South Koreans are enrolled in cyber universities.

Perhaps most interesting of all though is the author’s comment on how the digitization is occurring:

The content digitization tends to start with converting print-based textbooks to eTextbooks. Yet, once the infrastructure and learning technology is in place, the buyers are increasingly opting for interactive, self-paced multimedia content. Several of the newer initiatives are leapfrogging eTextbooks altogether and building out interactive media as a core component.

If you want to pay for a full copy of the report, contact: info@ambientinsight.com


        

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