The company draws primarily on the experience of Tony Bates, with respect to research into planning and management of e-learning (see maple.ubc.ca) and his experience in managing and designing e-learning and distance education over a 35 year career.
However, in addition to Tony Bates, the company can, through its part-time associates, draw on a wide range of specialist expertise in the following areas:
- course design
- learning objects
- research into e-learning
- e-portfolios
- business planning for e-learning/distance programs
- strategic planning (especially articulating e-learning/distance education with institutional plans
- choosing appropriate learning and content management systems
- web design
- measuring costs and cost-effectiveness
- evaluation of e-learning/distance education

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