There was a news item in today’s the Globe and Mail’s Wall Street Journal business section as follows:
Fowler, G. and Baca, M. (2010) Growth of e-books bodes well for reading, Globe and Mail, Toronto, August 25.
The article cites research involving a survey (paid for by Sony) of 1,200 e-reader owners, covering iPad, Kindle and the Sony Reader
The article gives the following information:
- 40% of the e-book owners claimed they read more than they did with print books
- Nearly half of all ‘Americans’ (presumably citizens of the USA – there are other countries on the continent) read no books for pleasure
- Approximately 11 million ‘Americans’ will have an e-reader by the end of September (only 300 million to go).
- Owners of e-readers buy more books online once they have an e-reader (duh)
- People with e-readers read them in places they don’t read books (e.g. in a hot tub, with the e-reader encased in a plastic Zip-lock bag).
- E-book readers read e-books more slowly than printed books (iPads: 6.2% slower; Kindle: 10.7 per cent slower, n = 32)
I have been unable to track down a digital version of the text on this in either the Globe and Mail or Wall Street Journal’s web sites, but I did find a video
Early days yet, and we need much more – and more thorough research – but fun, nevertheless.